Expertise
- Education:
- Lakehead University (1996) BA (Honours)
Details
- Bio
- Associations
- Publications & Presentations
Mark Hunter (he/him)
is the Senior Manager of Business Development at Lenczner Slaght.
Mark is charged with the development and execution of the firm’s business development strategy while overseeing client-centricity in all aspects of the firm’s business.
An award-winning business development, marketing, and communication executive, Mark believes client experience is everything. Being laser-focused on client needs, he builds impactful, tailored client solutions that redefine and strengthen client relationships. Through expert listening, collaboration, and clear communication, he transforms lawyers who know the law into great lawyers who truly understand their clients.
Mark has also been a contributing author to Slaw since 2010, where he shares his expertise on business development, marketing, and communications in the legal industry.
Prior to joining Lenczner Slaght, Mark's career spanned B2B and B2C industries, including legal, engineering, technology, and automotive.
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The Law Office Management Association - President (2022-2023); Board of Directors (2011-2012, 2021-2023); Marketing Special Interest Group Leader (2011-2012)
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Legal Marketing Association - Diversity and Inclusion Committee (2021-2022); Vision 2030 Task Force Committee (2020-2021)
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Consulting Engineers of Ontario (now ACEC-Ontario) - Communications Committee (2014-2017)
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Meritas Worldwide - Chair, Canadian Marketing Committee (2011-2013)
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Slaw.ca (2010-present) - Contributing Author
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Canadian Marketing Association - eMarketing Executive Steering Committee (2004-2005)
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Using Technology to Support Client, Industry, and Competitive Knowledge
Mark Hunter authored an article published by Slaw, providing guidance for legal marketing and business development professionals on how to evaluate and choose the right software tools. Mark offers advice on budgeting, implementation, and maximizing return on investment.
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Business Development in Law Firms: An Insider’s Guide
Mark Hunter authored an article published by Slaw, exploring how legal business development professionals can better support law firms by bridging legal expertise with client needs, offering strategic planning, relationship management, and data-driven insights, while also sharing guidance for those looking to enter and succeed in the field.
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Redefining Business Development for Modern Canadian Lawyers
Mark Hunter authored an article published by Slaw, exploring how lawyers can break away from traditional business development methods and create authentic strategies that align with their unique strengths. (Prior to joining Lenczner Slaght)
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What They Didn’t Teach You in Law School: Marketing, Management, and Mentorship
Mark Hunter was invited to speak at a LAWPro and Toronto Lawyers Association program, offering actionable takeaways in marketing, management, and mentorship, and equipping participants with the tools to elevate their legal careers. (Prior to joining Lenczner Slaght)
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Unleashing Excellence: Revolutionizing the Client Experience in Legal and Professional Services
Mark Hunter joins David Ackert on Market Leaders, a podcast featuring insights from marketing and business development innovators. He discusses evolving client expectations, the importance of aligning with client values, and strategies for improving communication, transparency, and trust. (Prior to joining Lenczner Slaght)
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The Evolution of Business Development
Mark Hunter joins Steve Fretzin on BE THAT LAWYER, a podcast focused on strategies and resources for growing a successful law practice. They explore why lawyers often struggle with business development, the importance of early preparation, and the impact of the pandemic on client relations. The episode also offers practical strategies for lawyers to enhance their value to clients and strategic partners. (Prior to joining Lenczner Slaght)
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CMO Series: What It Takes to Build Effective Business Development Skills in Lawyers
In Passle’s CMO Podcast series, Mark Hunter discusses what it takes in practice to build effective business development skills in lawyers. (Prior to joining Lenczner Slaght)