Expertise
- Education:
- Schulich School of Business, York University (2016) International BBA (Specialized in Marketing) (Honours)
- Good2bSocial (2020) Digital Marketing for Law Firms Certificate
Details
- Bio
- Associations
- Publications & Presentations
Adhi Reza (she/her)
is the Manager of Marketing at Lenczner Slaght.
Adhi plays a key role in the research, strategy, planning, tracking, and execution of the firm’s wide variety of brand and marketing programs that raise the profile of the firm and its lawyers. This includes ownership and advancement of our media relations, digital marketing, internal communications, rankings and awards, advertising, and sponsorships. She also helps manage the strategy and execution of our unique and innovative programs, including Data-Driven Decisions, ReferToHer, and commerciallist.com. Adhi is an active member of the firm’s Equity, Diversity, & Inclusion Committee.
By building strong relationships with each professional and solidifying her legal industry knowledge, Adhi combines strategy with expert execution to advance the firm’s business and marketing objectives.
Prior to joining Lenczner Slaght, Adhi graduated from the Schulich School of Business with an Honours degree in International Business and a specialization in Marketing, where she gained particular insight into Marketing Management, Brand & Media Strategy, Market Research, Social Media Marketing, and Strategic Communications.
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Legal Marketing Association, Canada Region - LMANext Program Committee Member (2019-present), LMA Canada Marketing & Communications Committee Member (2020-present), Local Steering Committee Member - Marketing & Communications Chair (2021-present)
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International Association of Business Communicators - Member
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Lindsey Bombardier and Adhi Reza spoke at the Legal Marketing Association webinar "Hope for the Best, Prepare for the Worst: What it Takes to Develop and Implement an Effective Social Media Policy at Your Law Firm." Lindsey and Adhi discussed how to develop a policy, tips on implementation, and non-compliance measures.
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Ready, Set, Launch: The Impact of Successful Digital Marketing (Part 2)
Adhi Reza presented at the Legal Marketing Association's LMANext webinar on the topic The Impact of Successful Digital Marketing (Part 2). She shared her insights on how to develop creative, engaging, and impactful digital marketing strategies for law firms.
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Refresh, Like & Share: The Impact of Successful Digital Marketing
Adhi Reza presented at Legal Marketing Association's LMANext Lunch & Learn on the topic The Impact of Successful Digital Marketing. She provided insights on creating, executing, and measuring the success of a firm's digital marketing strategy.